Old Spice and Arby’s Launch Limited-Edition Meat Sweat Defense Kit

Old Spice and Arby’s have joined forces to tackle the “meat sweats” (a phenomenon where people sweat after eating meat) with the long-lasting sweat protection of Old Spice Sweat Defense Dry Spray.
 
The limited-edition Meat Sweat Defense kit includes two dry sprays in popular scents alongside a roast beef-patterned Meat Sweat sweatshirt and sweatpant with a co-branded towel and headband.
 
Matt Krehbiel, Old Spice vice president at Procter & Gamble, said, “Old Spice continues to look for ways to leverage signature humor and unexpected partnerships that remind them of the importance of long-lasting protection, even if it’s after eating a Half Pound Roast Beef Sandwich.”
 
The Meat Sweat Defense kits are now available online.